Perception of risk

This research investigates risk perception, focusing on how individuals assess and evaluate potential hazards and risky technologies. The aim is to support risk analysis and policy-making by offering insights into public reactions to hazards and enhancing risk communication among the general public, experts, and decision-makers. The underlying assumption is that effective promotion and regulation of health and safety require an understanding of people’s perceptions and responses to risk. Without this understanding, even well-intentioned policies may not achieve their intended effectiveness.